influencer marketing trends 2025

Flat lay of Instagram on smartphone and luxury items with text “Indian Influencers Going Global 2025”.

Why Indian Creators Are Becoming Global Influencers in 2025

2025 is shaping up to be the golden year for Indian influencers. From YouTube and Instagram to global stages like Cannes and New York ...

Indian cultural flat-lay with traditional elements and storytelling theme

Soch’s “Stories of India” Campaign: Redefining Influencer Marketing with Heart

In a world where influencer marketing often translates to product plugs and promo codes, ethnic fashion brand Soch chose a different path. Their “Stories ...