Influencer Marketing Trends
Top Influencer Niches in 2025 That Are Driving Massive Engagement
The influencer marketing industry is evolving faster than ever, and influencer niches are becoming highly specialized. Brands no longer just collaborate with anyone who ...
What It Takes to Build India’s First AI Influencer: A Deep Dive
With AI advancing at lightning speed, influencers no longer have to be human. Enter Zara Shatavari, India’s AI influencer who made the finals of ...
Real or Virtual? The Rise of AI‑Generated Influencers in India
Picture this: a flawless influencer posting fashion tips, travel guides, and makeup reviews with no real person behind the screen. Meet India’s new breed ...
AI-Powered Influencers Are the Future – India’s Next-Gen Digital Stars
Imagine following someone who never takes a day off, always posts on time, speaks flawless regional languages, and never makes a mistake. No, it’s ...