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Rise of Virtual & AI-Generated Influencers in India: What Brands Should Know
In the world of social media, nothing stays the same for long. From traditional celebrities to micro-influencers, and now, virtual and AI-generated personalities, the ...
The Urban Micropet Lifestyle: How Tiny Pets Are Shaping Social Media Content in Cities
Introduction From hamster Reels, TikToks to hedgehogs with their own Instagram pages, the rise of micropets tiny animals like hamsters, sugar gliders, small turtles, ...
7 Must-Follow Real Estate YouTube Channels in India
The way people explore, learn, and invest in real estate has changed dramatically in the last decade. Gone are the days when property hunting ...
Influencers Focused on AI & Tech Education: New Voices Bridging Digital Literacy Gap
Introduction In today’s fast-paced digital world, staying updated with technology is no longer optional it’s essential. From artificial intelligence (AI) shaping industries to tech ...
UGC & Creator-Generated Content: The Secret Weapon for Indian Brands
In 2025, Indian consumers are more discerning than ever. They’ve grown immune to glossy ads and celebrity endorsements that feel staged. What do they ...
Emerging Niches in Influencer Marketing: Fintech, Sustainable Living & Wellness in India
Why New Niches Are Reshaping Influencer Marketing in India Influencer marketing in India is no longer just about fashion, travel, or food. While those ...
Top Real Estate Influencers Giving Homebuyer Advice in India
Buying a home in India can feel like navigating a maze. Between skyrocketing property prices, endless paperwork, and the uncertainty of choosing the right ...
Authenticity, Trust & Transparency: What Indian Audiences Demand from Influencers in 2025
Introduction Scroll through Instagram or YouTube in 2025, and you’ll notice something crystal clear Indian audiences are no longer just consuming influencer content blindly. ...
How Regional Language Content is Dominating Influencer Marketing in India
Influencer marketing in India has grown at a lightning-fast pace. While English and Hindi once dominated digital campaigns, something new is happening today regional ...
AI & Tech Tools for Influencers in India: Tools That Save Time and Boost Engagement
In today’s fast-paced digital era, influencers in India are more than just content creators. They are entrepreneurs, brand storytellers, and community leaders. But let’s ...
